Building for Live Service: What to do if you’re planning to run a marathon (AKA finding a sustainable core loop)

Oct 23, 2018


ROOM 204



Live service has converted launch dates from finish lines into starting lines and with games like The Sims FreePlay running successfully for 7 years from launch, it’s a marathon, not a sprint.

Even 7 years after launch, some of the decisions we make in development can still limit our choices and impact exactly how fast and hard we need to run in live service or even create impenetrable barriers we must live with. In this session, we will look at design, team make-up, tools and content implications to think about while building a game to help run a healthy live service and dev team for years to come.

  • Amanda Schofield

    Senior Producer

    EA Firemonkeys